Monthly Archives: August 2011

Freshly (Letter)Pressed

I get this tingly feeling every time I hand someone a business card. Part of it is the satisfaction of promoting the business that I so lovingly believe in. And the other part of it is, I’m just damn proud of the little card. While we were in the process of getting them done, I came across an article about how business cards are a huge representation of your company so you should really have something that you love. Designed by Regina and printed by The Mandate Press, we got just that. In previous posts, I’ve mentioned how we believe that real people with real stories are what make something special. We want to be sure that belief resonates in everything we do, so much that even our cards have a little story.

The logo and icons are based on care symbols that you would typically see on a laundry tag inside an article of clothing. We did this to pay homage to our Sewbie designers who genuinely “care” about their goods. A little cheesy? Maybe. But I thought it was cute. lol. Whatever, it’s meaningful!

Printed on recycled chipboard, for the aesthetics of raw materials and to underline the preservation of our resources.

Even when it came down to printing, we to wanted use a method that supported our beliefs and mission. So we chose letterpress. For those not familiar with letterpress, it’s the method of printing where the text is literally pressed into the material so that it leaves a raised impression that you can feel. It was invented by Gutenberg in 1440, and was basically the start of modern movable type printing. Yet as other printing methods gained popularity due to speed, such as digital and offset, letterpress has, in a way, become somewhat of a lost craft. But the quality is just one of a kind. It’s beautiful and authentic. Just like our Sewbie sellers making and creating their own clothes and accessories. After I learned all this about letterpress, I knew it was something that we had to support.

Thank you card from The Mandate Press (whom you should definitely check out for your printing needs):


Cards fit perfectly in my Tommy Boy Records cigarette case. I don’t smoke but I’m a big lover of 90’s hiphop. Tommy Boy was the record label for various artists such as De La Soul, Apache, Naughty By Nature, and Queen Latifah. What can I say? I am Jersey girl.

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Friday Faves

Since Friday is everyone’s favorite day of the work week, we’d like to celebrate by sharing our current other favorites that have magically gotten us through these past five days:

Favorite blog post: My dad, the Watchmaker by Wichser Studio

Click on picture or link above to be directed to blog post. Image courtesy of Wichser Studio.

Stories such as Gale’s, of Wichser Studio, is pretty much the epitome of why I wanted to create Sewbie.com in the first place. It’s the backbone and inspiration for our site’s brand. Real people with real stories designing beautiful things.ย  I’m happy and proud to let you know that you’ll be seeing and hearing a lot more about Gale & Sewbie very soon. We’re super excited to be working with her. I swear I held back a tear or two when reading her post above. Happy Friday tears of joy, of course.

Favorite article: How a Young Fashion Designer Stands Out in Crowded Market by Entrepreneur Magazine

Click on the picture to be directed to the article on entrepreneur.com

Handbag designer, Rebecca Minkoff, gives tips to designers who are starting out. The tips are relevant to our sewbie designers but pretty much hold true for anyone wanting to seek out their own business venture. Truth is, I can sit here and read entrepreneurial articles all day. Cuddle up with some green tea and the latest Inc. Magazine or Entrepreneur, and I’m good for a couple hours.

Favorite web site: cuteroulette.com

Because who doesn’t like videos of baby bears nodding off to sleep? We’re animal lovers here at Sewbie and after a long day at our 9-5’s and long nights working on our 5-9, nothing says de-stress like watching cute ass kittens playing hide and seek. Thanks to cuteroulette we can watch video after video of almost-can’t-stand-it cuteness.

What are some of your faves that get you through the week? Please share – we need it.